{"product_id":"self-service-1994-2026-the-ads","title":"Self Service 1994-2026, The Ads","description":"\u003cp\u003e\u003cspan\u003eThe new expanded edition of an IDEA classic, favourite and bestseller—now spanning 32 years of advertising from \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eSelf Service\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe first editions of \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eSELF SERVICE: THE ADS\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e covered 1994–2019, followed in 2022 by the first expanded edition. Now, four more years have been added, creating an indispensable 400-page visual survey of fashion advertising from 1994 to 2026.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis edition includes all the advertisements featured in the previous editions, from 1990s favourites such as Raf Simons, Helmut Lang and Prada to Nicolas Ghesquière-era Balenciaga. It also brings the story up to date with campaigns from Demna’s Balenciaga, Bottega Veneta and more.\u003c\/span\u003e\u003c\/p\u003e","brand":"Terranova","offers":[{"title":"Default Title","offer_id":55617892122966,"sku":null,"price":45.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1042\/8622\/4726\/files\/self-service-mockup.jpg?v=1791284304","url":"https:\/\/terrranova.com\/products\/self-service-1994-2026-the-ads","provider":"Terranova","version":"1.0","type":"link"}